FOCUS

A jeweller uses a loupe and an astronomer uses a telescope, but what they both have in common is the requirement of focus and clarity. Whether you are focused on things closer to home or gazing further afield, you can rest assured  knowing that for  Sergeo London, clarity is integral to quality and our finesse is illustrated by unwavering focus- it's the Sergeo way . www.sergeolondon.com

ALL TIED UP

A tie is like the finishing touch on a delicately wrapped present. It adds a certain finesse to a well constructed suit. The tie can be a reflection of your mood, character or in some cases your love life and level of sucess. At Sergeo London we have a tie for every occasion. If you can think of it Sergeo London has made it. Your outfit is a statement and body a bill board, so wear it well - Sergeo London

www.sergeolondon.com

TIME WAITS FOR NO MAN

Time is one of the most consistent things that mankind has come across. Whether we pay attention to it or not, time moves at a steady pace irrespective of one's desire to hold on to a moment or request for an hour to fly by. It's important to note that everyone gets the same 24 hours. What sets the successful person apart, is how one appreciates the uniqueness of every moment, how they prepare for the arrival of each moment and how one becomes adaptable to the sometimes unpredictable nature of each and every second.  At Sergeo London every second counts, this is why we don't waste our client's time. Your desire garments are just a few clicks away onwww.sergeolondon.com

TIP OF THE ICEBERG

It has been said that only 30% of an iceberg can be seen above the water . Sergeo London can be likened to the legendary iceberg. Along with the launch of our new online shopping experience, Sergeo  London is now unvailing one of the companies longest running divisions - Sergeo photography.  Sergeo London has always been more than just fashion, we are a unique way of life. #icebergeffect. www.sergeolondon.com.

MAKING AN IMPRESSION

Whether we like to admit it or not, when a first impression is established, they are difficult to shift especially if it's a bad impression. Mak the decision to make a bold first impression! for those that are going on an interview, a first date or even a blind date something as subtle as an impressionable tie or a controversial pocket square can make a huge difference. Make a lasting first impression with Sergeo London. 

ARE YOU A LEADER OR A FOLLOWER?

Great leaders also have the ability to be great followers (a follower is someone who closely follows the progression of another or considers the attributes/work ethic/ sense of style of the person they are following). Everyone has someone they admire or look up to for various reasons. As a leader you should always be open to learning something new and following some wise advice. What makes a great leader is the ability to inspire and motivate others through their own authenticity. A contradiction you might say; but the truth is life is full of choices both good and bad, why not take the lead by learning from someone else's mistakes and making informed riskes. Calling all leaders!! Let's stand out amongst the crowd- it's the Sergeo and the DON MORPHY way. #Beinspirational#beDONMORPHY. Check out www.donmorphy.com for an amazing range of 100% Italian leather products .

DON'T LET LIFE PASS YOU BY.

As we race towards success, we tend to forget to take the time to look around and take in the moment because we are constantly trying to be seven steps ahead of everyone and everything. Here at Sergeo we always make time to enjoy life. Don't keep putting off fun till tomorrow, make enjoyable memories today. It's not always about finishing the race it's also about enjoying the journey too.

EFFORTLESSLY SMOOTH

What's the point in having a well tailored suit if you can't save the world in it? Here at Sergeo London our suits are built for life in the fast lane. Giving you the ability to grab that early morning coffee, weave through traffic and into the office without ruining your image.  The world is a stage so let's step out in style, it's the Sergeo way.

SUCCESS IS SWEATLESS. YES IT IS.

They say if success was easy everyone would be successful... they are right! However what they didn't tell you is that success is simple. 
At a basic level three attributes are required: Dedication, determination and discipline. People over complicate the path to success with the wrong attitude: knowing all, doing all and achieving all. Now these are not necessarily bad attributes but they could be the difference between one year to sucess and five years to success. At Sergeo London we are dedicated to our clients, determined to give them an unforgettable service with quality garments; this requires us to remain disciplined in our approach to innvoation and continual analysis. Make your success sweatless.

MORE THAN JUST BLACK AND WHITE.

It is not just about providing a service, we work in partnership with our clients to make masterpieces for every occasions-  even those life changing ones. Pictured here is a suit fit for a groom. Life is more then just black white. If you look closely enough you will see an abundance of colour demonstrated by SERGEO craftsmanship .

WHAT THE FUTURE HOLDS FOR SERGEO

After the Sucess of the Sergeo London mens line, we are proud to announce that in a few short weeks we will be launching Sergeo London woman!!! This new line is sealed with the same high quality and sophistication. We also have pieces that complement our mens garments- cravats to match pocket squares, brief cases to match clutch bags. We transcend fashion by putting character into every piece, that's the Sergeo London way.

WHAT ARE YOU WAITING FOR?

Waiting has always been depicted as a negative thing or the absence of action - this is not true. Everything of value requires craftsmanship, dedication and patience. It takes thousands of years for compressed carbon to transform into diamonds and of course Rome was not built in a day. So what you do whilst you wait? Work or rest? Resting gives you time to reflect and evaluate, whilst working gives you the opportunity to create. I do both - I am Sergeo and I approve this message.

GO GREEN

The colour Green has been associated with many things  like nature and money.This particular shade of green associated with emotional balance and sophistication. Whatever Green means to you the important thing is that you wear it well and with no regrets. Step out of your comfort zone with Sergeo and achieve unexpected levels of styling.

STAYING FOCUSED AND HAVING A GAME PLAN

The ability to multi - task is a skill within itself, but it also has drawbacks. It can suffocate the perfectionist in you. My advice is if your going to do something then do it to the best of your abilities.  It is better to have a completed something knowing that you have paid attention to detail rather than doing multiple things  knowing that it will fall apart at the seams later.

WORK,WEATHER AND PLAY

As the weather gets warmer, we are all tempted to "make the most of it". People are more positive and of course are more inclined to have a relaxed work ethic. Success includes having that work/play balance. Just a few tips that I have learnt over the years to help me maintain that balance:
1) write a to do list that is actually achievable
2) follow the list
3) it's not a crime to add to the list as long as you follow tip number 1
4) have a period of relaxation/play in the day. It could be a hobbie or doing something non-work related. Try to ensure it doesn't stop you from completing your tasks.
5) we all get the same 24 hours. So don't put off till tomorrow something that you can do today.

TURNING INFORMATION TO KNOWLEDGE AND THEN TO WISDOM..

The transition occurs when you gain understanding, becoming an expert in your sphere of influence and hold the ability to effectively teach someone else what you have learnt. When I first launched into fashion, I had nothing but information and a healthy curiosity for fashion. Through a range of experiences, both good and bad, all the information I  gathered, transformed into wisdom. I believe that wisdom is the principle thing - it is the core reason why Sergeo London has become so successful. The question now is what will you do with this information?

TITLED FOR THE RUN

In modern day society we all lead very busy life styles, so much so that
even fast food is not fast enough. If you take the time to slow down in the
heart of the city and observe people go about their daily lives you would
notice that we are all on the run, away from or towards something. Time is
our most valuable commodity. Knowing this Sergeo London has designed a
system that means you receive a second to none service, high quality garments
in a timely fashion . Time is precious and we are not in the
business of wasting it.

A NEW LEVEL OF EXCELLENCE

Sergeo London is proud to announce that we are the recipient's of the prestigious "Contribution to Fashion" award. We believe  that our passion for excellence and our unique relationship with our clients is what has given us recognition for our hard work. But we are not stopping there, we aim to be the most dynamic and innovative company on the planet. Why should the sky be the limit when there is space.

TOGETHER WE ARE STRONGER

Sergeo London is happy to announce that we are expanding. Thank you for all your support so far. By viewing our blogs,  purchasing our garments and most importantly believing in our brand ,you have enabled us to gather momentum and go further. Here is a sneak at some of the team (pictured). From models to marketing, we have remained as meticulous as ever to ensure the end product is the same- outstanding  service with the best quality garments. Sergeo London is  growing welcome to a new dynamic in fashion. Be a part of US.

FROM START TO FINISH

As you can see from our eccentric picture, there is a process to creating all our garments. By overseeing every element , we ensure that our clients are getting that Sergeo quality every time. Sergeo London will be giving you an inside look at process from start to finish, from choosing the fabric to designing the suit and how we add that trademark finishing touch. Join us as we uncover another dimension to Sergeo London.

IT'S A GIRL!!!

Sergeo London would  like to congratulate William and Kate on the birth of their beautiful baby girl. As we welcome the next generation of royalty, it is also a time to look towards the future of our Monarchy and country. It's a time of change and transition with the upcoming elections. Here at Sergeo London we urge you to vote. It is better to make a decision than live with the consequences of someone else's actions. 

PAYING ATTENTION TO DETAIL

"Small as it is, the sparrow has all the vital organs" (Chinese proverb). There are things in our daily lives that we may consider trivial. Could it be this way because we take things for granted? At Sergeo London, we take nothing for granted. Our success is dependent on our relationship with our clients. By ensuring that nothing is overlooked you can be confident that all the details have been taken care of.

MIXING BUSINESS WITH PLEASURE

All work and no play.... It has been said that you shouldn't mix business with pleasure but if business wasn't pleasurable it would be like running a painful marathon. From custom made tie pins to company names on breast pockets, Sergeo London is here to make business a bit more pleasurable.

SUPPORT SUE FIGHT CANCER

Here at Sergeo London we are not all about suits. People are our priority. They say cancer will affect one in three of us in our life time and that cancer is closer than you think. The Truth is cancer has a beginning and an end but the fight to stop cancer taking lives  is ongoing. Joining the fight and supporting the cause is not just  about doing a good deed. Fundamentally  it's about helping to save lives and helping to rebuild lives that have be devastated by this illness. Together let's kick cancers butt..

REDEEMING TIME

There is an ancient chinese proverb that says  "Flowers may bloom again, but a person never has the chance to be young again". So don't waste your time. Don't  misuse this precious non refundable commodity (time)  spending your life,  looking for the perfect garments. By simply naming the event, destination, mood , audience and location , Sergeo London can create an outfit that is prefect for any occasion.

HOW MANY SHADES OF GREY?

Ignore the fashion no no's about grey. Grey is not a dull washed up lonely colour. All tones and textures are welcome in the world of grey. Here at Sergeo London  we know there isn't a colour under the sun that clashes with grey it's all about your perception of  colour combinations. And remember grey is only a few shades away from platinum.

WHAT MAKES AN OUTFIT PERFECT

 Does a pair of well polished shoes seal the deal? Does the well fitted jacket represent the icing on the cakes? Are the accessories the finishing touches? What makes and outfit prefect is how it's composed. Like a beautiful symphony each piece is as important as the other. A perfect outfit has layers and a personality. Like a symphony, our Sergeo  London outfits tell a story - encore.

A TOOL TO SUCCESS

"You can have anything you want in life if you dress for it." —Edith Head

WHAT NOT TO WEAR

If it doesn't complement your size and shape ,if it reveals parts that are supposed to be hidden, if it's destroyed on impact  (rips as so you put it on) and makes you feel uncomfortable in any way,chances are you should NOT be wearing it. The concept behind this formidable brand is to ensure that your comfortable in your garments not cocooned in them. Your Sergeo garments will allow you to be at ease whilst you go out being and looking your BEST.

FIT FOR PURPOSE

In order for someone or something to be fit for purpose it is a requirement to meet a certain standard.  Rigorous testing takes place and every possible outcome is considered. To be fit for purpose means fully equipped, fully functional and entirely efficient. Your attire also needs to be fit for purpose, multifunctional, dynamic, smart or casual or smart and casual - I am Sergeo London and this suit is fit for purpose.